Optimising Email Best Practices for New Business Success
Join us, on Thursday 7th March at 10.30am, for an insightful online workshop on BD Outreach, featuring a conversation with Andrew Nicholson, Founder of Kulea.ma – one of our favourite Email outreach tools, and Jody Osman, Founder of the BD100 and Chief Growth Officer, Propeller Group. We'll delve into the profound implications of the recent Google and Yahoo email updates for business development professionals, exploring its impact and the necessary steps for compliance.
Andrew Nicholson brings not only his expertise as the founder of Kulea.ma but also boasts a First Class Masters in Digital Marketing Communications. As a previous recipient of the B2B Marketer of the Year award, his insights are invaluable.
What can you expect?
- The Dream: Unraveling the aspirations of every BD professional.
- The Reality: A candid look at what truly unfolds after launching a big email campaign.
- Outreach vs. Spam: Distinguishing between effective outreach and potential pitfalls.
- Google/Yahoo Feb Update: Identifying deal-breakers and emphasising the urgency of communication with your marketing teams. Now!
- Technical Must-Haves: Essential tools and technologies to navigate the evolving landscape.
- Process Must-Haves: Key procedural elements critical for successful BD outreach.
- What Does "Good" Look Like: Establishing benchmarks and assessing results.
- The Future of B2B Outreach: Addressing concerns and contemplating the trajectory of the field.
info@propellergroup.com / UK: +44 (0) 203 301 5353 / US: +1 (332) 206 5851